Marketing Programs and Campaigns

Common Challenges

A need for more staff available to focus on a specific customer’s needs, or to build demand generation programs.

Pressure from sales staff to generate more leads, improve sales cycles, and provide more analysis tools and programs.

What Does Aventi Do to Address Those Needs?

Contests and award programs:
In the past, we have developed customer story, development, and partner contests, as well as hackathons and innovation and leadership awards.

Customer Reference Programs:
Our expertise covers both internal and external reference program development, recruiting, and communications, as well as customer content such as case studies and videos.

Advisory Boards:
We participate in fast start programs, customer and partner advisory boards, and advisory board member recruiting, communications, events and administration.

Demand Generation Campaigns:
We provide input and improvement in these areas: Comprehensive campaign design, execution, and content, email marketing, call center management, mailing list acquisition, and lead management and distribution.

Event Marketing:
Aventi can cover the research, strategies, marketing planning, execution, on-site support, content, and communications that go into event marketing.

Contests and award programs:
In the past, we have developed customer story, development, and partner contests, as well as hackathons and innovation and leadership awards.
Customer Reference Programs:
Our expertise covers both internal and external reference program development, recruiting, and communications, as well as customer content such as case studies and videos.
Advisory Boards:
We participate in fast start programs, customer and partner advisory boards, and advisory board member recruiting, communications, events and administration.
Demand Generation Campaigns:
We provide input and improvement in these areas: Comprehensive campaign design, execution, and content, email marketing, call center management, mailing list acquisition, and lead management and distribution.
Event Marketing:
Aventi can cover the research, strategies, marketing planning, execution, on-site support, content, and communications that go into event marketing.

What is our Method?

Discover

Understand client’s business objectives, strategic priorities, and launch and market entry plans

Develop

Create launch and go-to-market plans that are comprehensive, compelling, and executable

Deliver

Support launch efforts by quickly staffing teams who possess the necessary skills and experience

  • Produced a formal go-to-market plan while building a cross-functional global product launch team to execute it
  • Provided the processes, tools and methods for the Norton Zone launch, one of the best and most complete launches to date, according to the company's executive team.

“The Aventi exec jumped right into the fray as the lead product marketer and began helping to drive everything from our overall strategy to communications to marketing execution. He has been a valuable member of our team, and I would highly recommend Aventi.”

Steve Cullen,
Former VP Marketing, Symantec

Schedule Your Discovery Call Today

We'll listen to your challenges and work with you to craft the best plan of attack.