Eric Rasmussen
Eric is an entrepreneurial B2B tech marketing professional focused on strategies and tactics that drive revenue and market share. His go-to-market expertise includes: customer targeting and sizing, messaging, campaigns and demand creation, vertical and account-based marketing, content creation, and sales/partner programs and enablement.
While at Juniper Networks, Eric led the company’s global data center marketing initiatives to drive awareness, demand, and sales/partner enablement. Prior to this, Eric led the field marketing team for Juniper’s Telecom, Cable, & Cloud customer segment, developed their wireless segment and managed services marketing plan, and launched several new products. Before Juniper, Eric held marketing roles at several carriers including Qwest & Ameritech, TeleChoice (a niche consulting firm), and started his tech career as an Internet access product manager.
Eric has a BS from University of Colorado and MBA from Indiana University. He is well-versed in networking, security, and cloud technologies and loves the business quote: Strategy without execution is hallucination.
