Use this template to create a solid creative brief that averts surprises, rework, and frustration.
A creative brief is a planning document that your marketing communications team, creative agency, or other marketing professional will use to ensure they are clear on the purpose, use, distribution, and end-customer experience of the asset you intend for them to create.
This Aventi template is a tool you can fill out and hand to your creative team to kickstart their content development work.