Resources
Your toolkit for best-in-class material covering product marketing in B2B tech.
eBooks
![](https://aventigroup.com/wp-content/uploads/2022/04/a-partnership-is-born-resource-780x460-c-default.jpg-copy-630x630.webp)
A Partnership is Born – Survey Report
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![](https://aventigroup.com/wp-content/uploads/2022/04/Sense-of-Urgency-eBook-780x460-c-default-630x630.webp)
Tips on How Marketing Can Help Create a Sense of Urgency in Sales – eBook
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![](https://aventigroup.com/wp-content/uploads/2022/04/product-launch-GTM-success-780x460-c-default.jpg-copy-630x630.webp)
Product Launch Best Practices for Go-to-Market Success – eBook
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![](https://aventigroup.com/wp-content/uploads/2022/04/playbooks-landing-page-front2-780x460-c-default.jpg-copy-630x630.webp)
Playbooks That Really Work for Both Sellers & Buyers – eBook
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![](https://aventigroup.com/wp-content/uploads/2022/04/4-copl-things-landing-page2-780x460-c-default-630x630.webp)
5 Cool Things Marketers Are Doing – eBook
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![](https://aventigroup.com/wp-content/uploads/2022/04/ABM-landing-page2-crop-780x460-c-default-630x630.webp)
4 Practical ABM Tips For a Virtual World – eBook
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#AventiLive
![](https://aventigroup.com/wp-content/uploads/2021/10/AventiLive-01-1118x630.webp)
#AventiLive Chat: Launch Best Practices for Go-to-Market Success
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![](https://aventigroup.com/wp-content/uploads/2021/10/AventiLive-02-1118x630.webp)
#AventiLive Chat: The Untapped Power of Buyer Personas Done Right
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![](https://aventigroup.com/wp-content/uploads/2021/10/AventiLive-03-1118x630.webp)
#AventiLive Chat: Sales Playbooks That Sellers Actually Love
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![](https://aventigroup.com/wp-content/uploads/2020/10/AventiLive-04-1118x630.webp)
#AventiLive Chat: What Really Works to Drive Successful Partnerships
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![](https://aventigroup.com/wp-content/uploads/2021/10/AventiLive-05-1118x630.webp)
#AventiLive Chat: The What, Why, and How of Effective Social Media Campaigns
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![](https://aventigroup.com/wp-content/uploads/2021/10/AventiLive-06-1118x630.webp)
#AventiLive Chat: Increasing Urgency with Prospects & Customers
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![](https://aventigroup.com/wp-content/uploads/2021/10/AventiLive-07-1118x630.webp)
#AventiLive: Seven Practices for Planning During Uncertain Times
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![](https://aventigroup.com/wp-content/uploads/2021/10/AventiLive-08-1118x630.webp)
#AventiLive: ABM Tips for Engaging Customers in a Virtual World
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![](https://aventigroup.com/wp-content/uploads/2021/10/AventiLive-09-1118x630.webp)
#AventiLive: 5 Cool Things Marketers Are Doing
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![](https://aventigroup.com/wp-content/uploads/2021/10/AventiLive-10-1118x630.webp)
#AventiLive: Making the Move to Virtual Events
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Practice Briefs
Practice Brief
Aventi Group Overview
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![](https://aventigroup.com/wp-content/uploads/2021/05/PracticeBrief-1-630x630.webp)
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Practice Brief
Competitive Battlecard Accelerator Practice Brief
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![](https://aventigroup.com/wp-content/uploads/2021/05/PracticeBrief-2-630x630.webp)
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Practice Brief
Social Media Marketing Practice Brief
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![](https://aventigroup.com/wp-content/uploads/2021/05/PracticeBrief-3-629x630.webp)
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Practice Brief
Trial Optimization Practice Brief
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![](https://aventigroup.com/wp-content/uploads/2021/05/PracticeBrief-4-630x630.webp)
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Practice Brief
Events Marketing Practice Brief
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![](https://aventigroup.com/wp-content/uploads/2021/05/PracticeBrief-5-629x630.webp)
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Practice Brief
Strategy Practice Brief
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![](https://aventigroup.com/wp-content/uploads/2021/05/PracticeBrief-6-630x630.webp)
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Practice Brief
Content Marketing Practice Brief
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![](https://aventigroup.com/wp-content/uploads/2021/05/PracticeBrief-7-636x630.webp)
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Practice Brief
Sales Enablement Practice Brief
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![](https://aventigroup.com/wp-content/uploads/2021/05/PracticeBrief-8-630x630.webp)
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Practice Brief
Product Launch Practice Brief
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![](https://aventigroup.com/wp-content/uploads/2021/05/PracticeBrief-9-630x630.webp)
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Tools/Templates
Tool
Budgetary Guide for Product Marketing Executives
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Tool
4STORY Messaging Guide Framework
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Tool
Competitive Battlecard Benchmark Tool
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Template
Social Media Competitive Analysis Template
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Template
Product Marketing Messaging Framework Template
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Template
4 Steps for Developing Great Messaging Template
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Webinars
![Abstract technology cyber security privacy information network concept padlock protection digital network internet link on hi tech blue future background](https://aventigroup.com/wp-content/uploads/2024/07/Why-Compliance-is-Critical-for-Security-Product-Marketing-1107x630.jpg)
Why Compliance is Critical for Security Product Marketing in 2024 – Webinar
Watch Replay →
![hand holding small disk with target for channel marketing challenge](https://aventigroup.com/wp-content/uploads/2022/05/4-Tips-Powerful-Personas-1024x683.jpg)
The Channel Marketing Challenge: 5 Things to Know – Webinar
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![stylish shoes, bright socks, and checkered brown pants of someone slipping](https://aventigroup.com/wp-content/uploads/2022/03/GTM-slip-ups-avoid-1024x683.jpg)
5 GTM Slip-ups to Avoid – Webinar
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![pencil notebook and lightbulb against bright yellow background](https://aventigroup.com/wp-content/uploads/2021/11/Creative-Brief-Webinar-1024x666.png)
7 Steps for Writing a Killer Creative Brief – Webinar
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![blue background hand holding lightbulb for rethinking innovation](https://aventigroup.com/wp-content/uploads/2021/11/landing-page-rethink-innovation-1024x683.jpg)
Rethink Innovation – Webinar
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![hand holding bullseye against yellow background for powerful personas](https://aventigroup.com/wp-content/uploads/2021/12/Webinar-Value-Prop-Resource.jpg)
How to Write a Killer Value Proposition – Webinar
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![thumbs up against lime green background](https://aventigroup.com/wp-content/uploads/2021/12/Resource-Thumbnails-1024x610.jpg)
The 7 Ups of Building Credibility Through Analyst Relations – Webinar
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![Content_Marketing_and_Link_Building_to_Drive_Google_Traffic](https://aventigroup.com/wp-content/uploads/2020/03/Content_Marketing_and_Link_Building_to_Drive_Google_Traffic-1024x683.jpg)
Driving Google Traffic – Webinar
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![hand holding magnifying glass - aqua](https://aventigroup.com/wp-content/uploads/2020/03/Tools_to_Elevate_Competitive_Intelligence-1024x683.jpg)
Digital Competitive Intelligence – Webinar
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