We help you capture CISO, VP Security, and Security Architect mindshare.
We tapped the Aventi Group because of their expertise in enterprise cybersecurity and the closely related fields of data protection and privacy. The Aventi senior product marketer worked collaboratively with us to deliver a messaging brief and topics for webinars that we are implementing now. I highly recommend Aventi for product marketing leaders who find themselves short on bandwidth, yet needing to produce quality results quickly.
We have expertise in a board range of security technologies including:
Malwarebytes believes that when people and organizations are free from threats, they are free to thrive. As a leader in cyber-protection, Malwarebytes needed excellent talent for critical projects. Malwarebytes partnered with Aventi Group, a product marketing agency, on several fronts: international expansion, product packaging/pricing, segment analysis, competitive sales motions, and more. The Aventi product marketer proved to be an invaluable asset with her depth and breadth of experience. I highly recommend Aventi.
Trustwave, a leading cybersecurity and managed detection and response (MDR) provider needed support in creating compelling customer content and business value messaging for various global marketing initiatives. We engaged Aventi Group because of their clear track record in cybersecurity product marketing and their ability to snap in quickly and start contributing to our success. The Aventi leader, Ray McKenzie, delivered an “An Executive's Guide to Budgeting for Managed Detection and Response” and a “Managed Threat Detection and Response Cost Analysis Calculator” through a highly effective collaboration with our internal experts. We continue to tap Aventi for campaign execution and product marketing outputs.
[The Aventi Group] senior consultant, did a great job in creating assets that our partners and sales teams agreed were on the mark. He also provided valuable guidance on how best to energize and enable partners on our joint solutions and has helped Fortinet put their best foot forward in how we message without partners.
Aventi Group has been a key partner to Anomali. Acting as an extension of our Marketing Team, Aventi brought the right skills and support to help us execute on our strategic priorities across brand, demand gen and product launch initiatives.
We are experiencing hypergrowth and have found ourselves in need of more event support in both EMEA AND APAC regions. We tapped Aventi for their expertise in supporting regional teams in event management and execution. They came to the rescue! I truly enjoyed working with the Aventi team member and how quickly she was able to take charge as well as take direction to ensure the events were managed and executed with the utmost professionalism. It was a great partnership! I highly recommend Aventi for event management leadership and support.
Aventi assisted us with everything from new messaging, sales enablement, product launches, and asset development. Our sales team commented on the significant improvement to our materials, and we were set up well for our next major product launch. I would highly recommend this team.
S2 Global is growing rapidly as the world's leading provider of turnkey, state-of-the-art screening solutions for inspection and security at international borders, ports, and other venues. As such, our sales and marketing team needed more and more content to support the buyer's journey. Aventi Group's senior consultant did an excellent job in gaining internal alignment on our messaging for the CertScan offering, and in creating a number of key assets we now use. This is no easy task as our solutions are very complex and our customers have many different buyer stakeholders. I highly recommend Aventi Group to any marketing executive needing rapid access to product marketing expertise that operates strategically yet produces a lot of quality output.
[The Aventi executive] is extraordinarily professional, very talented at the discipline of product marketing, and is able to dramatically accelerate execution with a calm and steady hand. He has a strong team behind him who share his values, and take tremendous pride in their work. I would strongly recommend him if you have a need for product marketing support.
