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Aventi Group Insights

Your source for product marketing trends in B2B tech.

All Categories AI for Product Marketers Content Marketing Cybersecurity GTM Strategy Product Launches Product Marketing Programs & Campaigns Sales Enablement Social Media Trends, Tips & Tricks
how much time does it take to manage social media
Social Media
[10 minute read]

Social Media Management – How Long Does it Take?

Photo of Marie Melgaard
Marie Melgaard
Man looking stressed while holding a smartphone, representing challenges in managing social media and handling bad press for B2B companies.
Social Media
[5 minute read]

10 Tips for Handling Bad Press on Social Media

Photo of Marie Melgaard
Marie Melgaard
Man holding his head in stress, representing marketing during a crisis and communication challenges.
Social Media
[7 minute read]

Marketing in a Crisis: Stop, Think, Breathe

Photo of Marie Melgaard
Marie Melgaard
Hand holding a green hashtag symbol against a pink background representing event hashtags for social media marketing.
Social Media
[6 minute read]

6 Tips for Using Event Hashtags and Why They Matter

Photo of Marie Melgaard
Marie Melgaard
Hands typing on a laptop with a camera on a tripod, set against a bright yellow background, illustrating social media video execution techniques.
Social Media
[13 minute read]

Tips for Getting Started with Social Media Video: Execution

Photo of Marie Melgaard
Marie Melgaard
Camera on tripod, laptop on orange background representing tips for getting started with social media video
Social Media
[8 minute read]

Tips for Getting Started with Social Media Video: The Equipment

Photo of Marie Melgaard
Marie Melgaard
hand holding a cutout speech bubble for communication strategy for audience
Social Media
[4 minute read]

Communication Strategy: “A” Is for Audience

Photo of Marie Melgaard
Marie Melgaard

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