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Aventi Blog

Your source for product marketing trends in B2B tech.

All Categories Content Marketing Cybersecurity GTM Strategy Product Launches Product Marketing Programs & Campaigns Sales Enablement Social Media Trends, Tips & Tricks
PC mouse, magnifier on purple background - for What is Product Marketing, and Why Does it Matter?
Product Marketing
[5 minute read]

Product Marketing and Why It Matters
Sasha Mostofi-Jorgensen
origami crane flying from hand
Product Launches
[5 minute read]

Product Launch Best Practices for Go-to-Market Success
Sasha Mostofi-Jorgensen
Sales playbooks that sellers actually love
Sales Enablement
[4 minute read]

Sales Playbooks That Sellers Actually Love
Sasha Mostofi-Jorgensen
holing first place ribbon for competitive intelligence
GTM Strategy
[6 minute read]

Competitive Intelligence: How to Get It and How to Use It
Sasha Mostofi-Jorgensen
Practical ABM Tips for a Virtual World
Programs & Campaigns
[3 minute read]

Practical ABM Tips for a Virtual World
Sasha Mostofi-Jorgensen
guy enjoying virtual reality glasses, pushing invisible button, orange panorama background
Product Marketing
[2 minute read]

5 Cool Things Marketers are Doing
Sasha Mostofi-Jorgensen
Launching Products Into a New Market
Product Launches
[3 minute read]

Launching Products Into a New Market
Sasha Mostofi-Jorgensen
8 Steps to Creating Integrated B2B Marketing Campaigns That Drive Results
Programs & Campaigns
[8 minute read]

8 Steps to Creating Integrated B2B Marketing Campaigns That Drive Results
Sasha Mostofi-Jorgensen

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