• Services
    • Content Marketing
    • Go-To-Market Strategy
    • Product Launch Services
    • Programs and Campaigns
    • Sales Enablement
    • Digital Marketing
    • Social Media
    • All Services
  • Customers
  • Resources
  • Pricing
  • About
    • Company
    • Careers
  • Blog
Contact Us
Contact Us

Aventi Blog

Your source for product marketing trends in B2B tech.

All Categories Content Marketing Cybersecurity GTM Strategy Product Launches Product Marketing Programs & Campaigns Sales Enablement Social Media Trends, Tips & Tricks
Product Marketing
Product Marketing Metrics: Measuring The Outcomes That Matter
Product Marketing
[8 minute read]

Product Marketing Metrics: Measuring the Outcomes That Matter

Sridhar Ramanathan
go-to-market experts are essential to success
Product Marketing
[4 minute read]

Go-To-Market Experts Are Essential To Success

Matt Bramson
Product Marketing Questions to Get at Customer Pain Points
Product Marketing
[3 minute read]

10 Questions to Get at Customer Pain Points

Sridhar Ramanathan
Complete Guide To Customer Pain Points
Product Marketing
[11 minute read]

The Complete Guide to Customer Pain Points

Aventi Group
what makes a great b2b marketing consultant
Product Marketing
[2 minute read]

What Makes a Great B2B Marketing Consultant? Part II

Jeff Thompson
top characteristics of great b2b marketing consultants
Product Marketing
[5 minute read]

Top Characteristics of Great B2B Marketing Consultants

Jeff Thompson
how to manage upwards
Product Marketing
[7 minute read]

How to Manage Upwards

Sridhar Ramanathan
Aventi Partnership Announcement. Hand is hold megaphone and wear grey suit on green or mint or Tiffany Blue background.
Product Marketing
[2 minute read]

Aventi Group Names 2 New Partners

Sridhar Ramanathan
person holding red alarm clock in her hand on blue background closeup
Product Marketing
[2 minute read]

4 Fairly Fast Factoids for B2B Tech Marketers

Eric Rasmussen
product marketing - 5 steps to get and keep a yes
Product Marketing
[3 minute read]

Driving Decisions that Stick: 5 Steps to Get & Keep a “Yes”

Sridhar Ramanathan

Subscribe to our Blog

Sign up to receive the latest product marketing updates, tips, and tools.

"*" indicates required fields

Receive Product Marketing Tips

Subscribe Now
  • Services
    • Content Marketing
    • Go-To-Market Strategy
    • Product Launches
    • Campaign Management
    • Sales Enablement
    • Digital Marketing
    • Social Media
    • All Services
  • About
    • Company
    • Careers
    • Clients
  • Resources
    • #AventiLive
    • Blog
    • All Resources
  • Cybersecurity
  • Solutions Marketing
  • Human Resources
  • Business Applications
Privacy Policy Terms & Conditions
© 2025 Aventi Group. All Rights Reserved.