• Services
    • Content Marketing
    • GTM Strategy
    • Product Launch
    • Programs and Campaigns
    • Sales Enablement
    • Digital Marketing
    • Social Media
    • All Services
  • Customers
  • Resources
  • Pricing
  • About
    • Company
    • Careers
  • Blog
Contact Us
Contact Us

Aventi Blog

Your source for product marketing trends in B2B tech.

All Categories Content Marketing Cybersecurity GTM Strategy Product Launches Product Marketing Programs & Campaigns Sales Enablement Social Media Trends, Tips & Tricks
Content Marketing
Happy woman holding heart in front of eyes for customer stories
Content Marketing
[8 minute read]

You Can’t Have Too Many Great Customer Stories

Jan Gardiner
assumptions in marketing hand holding orange and apple
Content Marketing Product Marketing
[8 minute read]

Making Assumptions in Marketing: Just Don’t Do It

Michaela Gubbels Botha
person holding record in front of face
Content Marketing
[8 minute read]

Why the White Paper Isn’t Dead

Sarah Sorensen
yellow ladder on yellow background
Content Marketing
[7 minute read]

7 Steps to Writing a Killer Creative Brief for Your B2B Content

Sridhar Ramanathan
creating stellar vertical content
Content Marketing
[6 minute read]

Vertical Content: it′s Not Rocket Science, it′s Just Good Marketing

Eric Rasmussen
hand holding yellow lightbulb against yellow background
Content Marketing
[8 minute read]

On Creativity: 3 Ways to Boost Your Marketing Prowess

Sridhar Ramanathan
Making-surveys-work-for-you-2
Content Marketing
[9 minute read]

Making Surveys Work for You

Jan Gardiner
innovations in customer success
Content Marketing
[10 minute read]

Innovations In Customer Success

Jeff Thompson
Virtual Events: Content is King
Content Marketing
[6 minute read]

Virtual Events: Content is King

Jan Gardiner
Product Marketing Collateral: 3 Things To Consider
Content Marketing
[3 minute read]

Product Marketing Collateral: 3 Things to Consider

Aventi Group

Subscribe to our Blog

Sign up to receive the latest product marketing updates, tips, and tools.

"*" indicates required fields

Receive Product Marketing Tips

Subscribe Now
  • Services
    • Content Marketing
    • GTM Strategy
    • Product Launches
    • Campaign Management
    • Sales Enablement
    • Digital Marketing
    • Social Media
    • All Services
  • About
    • Company
    • Careers
    • Clients
  • Resources
    • #AventiLive
    • Blog
    • All Resources
  • Cybersecurity
  • Solutions Marketing
  • Human Resources
  • Business Applications
Privacy Policy Terms & Conditions
© 2025 Aventi Group. All Rights Reserved.